Briefly, what are the highlights of your career story?
I graduated college with a psychology degree and ran a party planning business for 8 years. I wanted to build a business, but something never felt perfect for me about party planning.
When I got my first home I started decorating it and realized I wanted to become a decorator. So I went back to school for design. As an interior designer, I won many international awards and published several design books. I ran my company The Window Dresser for ten years, designing custom window treatments for hundreds of local homeowners.
After my daughter Ellie was born in 2005, I needed to run my business differently, to be less about one-on-one service. I didn’t want to stop working, but I also didn’t want to leave Ellie in full-time day-care. Out of desperation (including a few months of postpartum depression), I figured out a way to leverage my knowledge and time to create a rewarding business that not only gives value to thousands of people around the world, but also allows me the flexibility and freedom to live life on my own terms.
So I built a new business called www.SuperstarDesigner.com. I discovered that moms all over the world were desperately searching for this same solution: a rewarding, profitable business that they could run from home, allowing them the flexibility to take care of family priorities – while they bring in a nice income.
So I launched www.LaptopMom.com to show moms how to leverage their time, create passive income, and build a successful business… during naptime!
As best as you currently understand it, what are you here to do? Who are you here to serve? What difference do you make for your clients?
My life has always been filled with entrepreneurship. My passion is to live a flexible life that allows me to take care of all of my priorities, while making a difference in other people’s lives, and that’s what I teach my clients.
I feel that I am here to help women think differently about success. It is possible to run a rewarding business built on your OWN idea of the perfect lifestyle. My specialty is teaching women to create a business based on information products, a method of monetizing the knowledge in your head. Info products provide a way to get your value out to others without you having to be there to deliver it live and in person.
How do you define “success” for yourself?
I love the feeling of having certain material things, but the more I get, the more I realize that true success for me is FREEDOM. Success is being free to make the best decisions at any moment. Success is being able to spontaneously take the day off to play with my daughter, or be class mom, or go to the gym – and not have it affect my business in a negative way. Success is being able to take care of family priorities, while feeling professionally rewarded.
What changes have you made or experienced in your life and business that have enabled you to experience more ease?
Learning to LEVERAGE my time, experience, knowledge, technology changed everything. I can now give value through information products and telephone coaching and earn an income while remaining completely flexible.
What would you love your next breakthrough to be?
I’d like to finish and publish my book The Six-Figure Laptop Mom.
What brings you joy?
Hugging my family, hearing from others that they got value from my teaching, watching my daughter learn new things, creating and launching new programs and products, going to dinner with Hubby, hearing my daughter giggle.
What’s the best way for others to learn more about what you do?
Pick up a free copy of “8 Easy Ways to Become a Laptop Mom: How businesswomen just like you leverage their time and add passive streams of income”. Also, connect with me on Twitter or Facebook. I’d love to hear from you!